Test your new products with VolCalc2 to ensure success at launch

  • Confirm product/concept fit
  • Verify market potential/sales volume
  • Determine optimal foodservice targets
  • Understand potential for distributor resistance

Gauge product fitness for use/operational usability

  • Comparison preference vs. products in use
  • Identify product performance strengths and weaknesses
  • Ingredient deck evaluations/acceptance
  • Understand product usage scenarios/applications

Fine tune your marketing message/product proposition

  • Lead attributes and performance promises
  • Product selling objective (addition/replacement)
  • Brand relevance
  • Price proposition/value equation
VolCalc2 Commercial Kitchen

To find out more, call Laurey Lee (630) 230-3200 - llee@productevaluations.com